Marketing Specialist（市场部专员)

   D’Addario Shanghai Trading Company, is looking for a marketing specialist who will be responsible for executing——related marketing assignments and tasks on a daily basis. This      position will work with a 3rd party marketing agency to fulfill and achieve the goals of various marketing initiatives.

Major Responsibilities/Activities:

• Working and cooperating with 3rd party marketing agency for all the related marketing projects and goals.
• Managing brand’s Chinese official social media accounts including Weibo and Wexin.
• Assisting in the update of the Chinese branded website.
• Translate critical PR or other information from English into Chinese in accordance with our copyrighting standards.
• Assisting in creating the marketing campaigns and fulfilling the editorial content and design.
• Assist in Localizing English original video with Chinese subtitle and updating the Youku account.
• Coordinating with media including magazines, websites, etc. for PR posting and event communication.
• Assisting the utilization and optimization of SEM with 3rd party agency.
• Assisting in the update of product database translation especially for the E-commerce purpose.
• Coordinating with 3PL for the operation of E-commerce management and improvement.
• Coordinating and assisting with our Artist relation management and development.
• Assisting and providing support for various requirements from the sales department to increase B2B and B2C sales.
• Compiling various sales and marketing data and assist in writing required report and research.

Required:

• In-depth knowledge about music and a musical instrument.
• Operational knowledge of design and video editing software.
• Background in sales ,marketing, media is preferred.
• Education background in Chinese “211 key universities” is preferred. 

Minimum Qualifications:

• Professional ethics and dedication.
• Team work spirit.
• Five plus years of relevant work experience.
• Fluent in verbal and written English, outstanding writing ability for mother language.

Please send your resume to jack.jin@daddario.com if you are interested.